Management Studies

TWO DAY WORK SHOP ON SPSS

2017-12-21T09:29:59+00:00

Date : 4th December 2017 A two day workshop on doing research methodology on SPSS was organised by the Albertian Institute of Management on the 4th and 5th of December. The trainer was Dr.S.Sreenish from CUSAT. It was attended by two faculties and BMS final students. The trainer started from the four types of scale, [...]

TWO DAY WORK SHOP ON SPSS 2017-12-21T09:29:59+00:00

Hands on workshop on python

2017-12-20T14:22:56+00:00

Date : 7/11/17, 8/11/17 A Two Day Hands on Workshop on Python [Programming Tool for Data Science] was conducted on 7th and 8th November 2017. The workshop was hosted by the Computer Science & IT Department of Amrita School of Arts and Sciences in association with the Computer Society of India [CSI] and Amrita Centre [...]

Hands on workshop on python 2017-12-20T14:22:56+00:00

ACE – Academic Connect towards Excellence

2018-01-08T12:43:33+00:00

Date : 28/09/2017 Topic: Multivariate Data Analysis Speaker: Prof.(Dr.) K. K. Jose, Former Principal and Head, Department of Statistics, St. Thomas College, Pala The session was conducted to give us a detailed idea about multivariate data analysis. The speaker first gave us a brief introduction of the subject. The distinct difference between univariate and multivariate [...]

ACE – Academic Connect towards Excellence 2018-01-08T12:43:33+00:00

WRITING FOR NEW MEDIA AND INTERACTIVITY IN MEDIA

2017-11-29T13:33:55+00:00

Date: 27th September 2017 On 27th September 2017, the department of management studies conducted a seminar on Writing for New Media and Interactivity in Media. The topic was a part of  the last module in creative communication .  With intention to make the students understand the practical aspects of interactive writing, the seminar was conducted [...]

WRITING FOR NEW MEDIA AND INTERACTIVITY IN MEDIA 2017-11-29T13:33:55+00:00

BIG IDEAS IN ADVERTISING

2017-11-29T13:36:12+00:00

Date: September 15, 2017  On 15thSeptember, 2017, the department of management studies conducted a talk on ‘Big ideas in advertising’ by Ms. Parvathy Mohan, Brand Strategist and Mr. Ramesh Ranganath, Director-Creative at  TWBC Marcom,one of the leading advertising agency based in cochin with an objective to enlighten the students about the new trends taking place [...]

BIG IDEAS IN ADVERTISING 2017-11-29T13:36:12+00:00

IMPORTANCE OF CREATIVITY IN ADVERTISING

2017-11-29T13:36:57+00:00

Date: September 15, 2017  Speakers: Mr. Ramesh Ranganath, Ms. Parvathi Mohan The students of the BMS department were privileged to have a very interesting seminar on the topic ‘Importance of Creativity in Advertising’ on 15th September 2017 at the Audio-Visual room in the library of St. Teresa's College. It was organised as an extension to [...]

IMPORTANCE OF CREATIVITY IN ADVERTISING 2017-11-29T13:36:57+00:00

Interactive Session with the branding and Marketing team of OPPO

2017-11-29T13:34:40+00:00

Date: 13th September, 2017 Students of Department of Management Studies were invited to have an interactive session with the renowned Mobile Brand OPPO and its top team Members from China, headed by Ms Charu, the Branding and Marketing Head- OPPO India. Students were asked to contribute their ideas and strategies which can be employed by [...]

Interactive Session with the branding and Marketing team of OPPO 2017-11-29T13:34:40+00:00

Creativity assignment by students

2017-11-29T13:35:20+00:00

Date: 11th August 2017 As part of an experiential project in the subject Branding, Innovation, creativity , the Semester III BMS students were grouped into teams and asked to prepare a creative display with the theme ' Market thyself' . The creations were then stuck on the class walls and the two most creative displays [...]

Creativity assignment by students 2017-11-29T13:35:20+00:00

SOCIAL MEDIA MARKETING- Mr. Kamal Krishnan, National Head- Media Solutions, Mathrubhumi

2017-11-29T13:37:35+00:00

Date: 7th August, 2017  Power Talk is a series of talks arranged by the Department of Management Studies, St. Teresa’s College where experts in the different field address the students and give them exposure to the world outside. The first Power Talk for the academic year 2017-18 was conducted on 07-08-17. Mr. Kamal Krishnan, National [...]

SOCIAL MEDIA MARKETING- Mr. Kamal Krishnan, National Head- Media Solutions, Mathrubhumi 2017-11-29T13:37:35+00:00

Ethics in Public Administration – Mr. Pratheesh Kumar IPS; 27th July, 2016

2017-11-29T13:46:16+00:00

Power Talk is a series of talks arranged by the Department where experts from the industry address the students giving them an exposure to the world outside. The first talk in the series was given by Mr. Pratheesh Kumar IPS, SP – Telecommunications on the topic “Ethics in Public Administration.”. He discussed on the concept [...]

Ethics in Public Administration – Mr. Pratheesh Kumar IPS; 27th July, 2016 2017-11-29T13:46:16+00:00